Millennials… their habits, attitudes and behaviours are increasingly being put under the microscope, and we can’t get enough of learning more about them!
So, to get a picture of their lifestyle, we wanted to see what a typical day in the life of a millennial looked like from the moment they wake up, to the minute they go to sleep. Here’s what we found out!
Wake up – Rise and shine! Just over a third (34.8%) of millennials wake up between 6am-7am, with 7.6% being late risers and waking up after 10am.
Breakfast – How do you like your eggs in the morning? Accompanied with cereal it seems! Given the option of multi-select, we found that the top three foods amongst millennials for breakfast were eggs (62%), cereal (60%) and bread including bagels and muffins (50%).
Coffee – 34% of millennials spend over $10 when going out for coffee, with iced coffee being the tipple of choice by 15% of millennials – the most popular type of coffee drink!
Work – Most millennials (37%) spend their lunch break scrolling through their social feeds, with face-to-face social interaction coming second with 27.5% using the lunch break as an opportunity to chat with colleagues.
Personality Traits – How would you describe millennials? According to those asked, the top 4 traits that millennials see themselves as include reliable, easy-going, friendly and down-to-earth.
Life Satisfaction – It’s good news for millennials… at least 45% of them, who say they are satisfied with their life as a whole these days.
Movies – Growing up in the age of Netflix, Hulu and Amazon Instant, it’s no surprise that 27% of millennials watch 3-4 movies a week, with 23% favoriting Action movies.
Eating Habits – 93% of millennials will have take out/eat out at least once a week, and interestingly 6% will have 7 or more a week – which works out as at least 1 a day! Millennials are a generation of cake lovers, and 44% of them have cake at least once a week, with chocolate being the most popular choice of cake amongst 36% of them!
Bed – 36% of millennials asked go to bed between 10pm-11pm on average, whilst 9.6% go to bed before 9pm, ready to do it all again in the morning.
Want to know more about millennials (or any generation)? We’re all ears! Our experienced team can have your projects live in under 2 hours. Request a quote to get started now.
