Good To Know

  The human element is core to Research For Good. Beyond enabling their understanding and reaching audiences, this year, we're extending this to connect with our peers across the Market Research community. Over the next few months, we're sitting down with some MR...

It is that time of year again where we reflect on the last 12 months and look forward to the 12 ahead. While we could not have predicted the direction of 2020, the year's events have certainly left their mark on the Market Research industry. With our workforces...

The events of 2020 have changed how we think, act, and carry out our everyday lives, from daily routines, right down to our values. So now, as voters gear up to put their thoughts to paper in less than four weeks for the US Presidential Election, we wanted to find out...

What started as a temporary move to working from home has become the catalyst for distributed workforces.  As the leadership team of a company that has been remote and globally distributed for more than 8 years, we have thought a lot about optimizing a situation...

COVID-19 has taken us in different directions than we ever would have anticipated, and for a significant amount, that includes their employment status. The reality has resulted in most of us seeing first-hand friends' or family's jobs become a casualty to the pandemic...

Do you understand the new consumer today? Can you predict what humans will do, value, think, say, demand, and fight for tomorrow? We’re in the new now. We’ve collectively agreed that we’re not going back. We’re also not in the new-normal yet. Nothing is normal yet. A...

RFG is proud to announce the launch of DataForce, a modular suite of research platforms to enable innovative active data acquisition, sample and fieldwork management, and research platform automation. Powered by an elegant microservices infrastructure DataForce’s...

For the fourth part of our COVID-19 mini-series this week, we feature some valuable questions from the researchers at AARP, Research Solutions, and Merdian Research. The outbreak of COVID-19 has forced many of us into a state of confusion with the heavyweight of the...

If you’ve been following our COVID-19 mini-series, you’ll note that to date, we’ve touched on ranging topics including sleeping patterns, the attitudes to the Government’s treatment, and how our connections with those around us have strengthened. Yet, while our...

With most of our daily routines rattled and brought to a stand-still since the outbreak of COVID-19, for many of our partners and peers, it has never been more important to get a grasp on the reactions and views felt by consumers.  Continuing with our COVID-19...

While attentively monitoring the implications that we’re faced by COVID-19, and its shift in our industry, we’re unsurprisingly seeing an increased demand for online approaches in place of the traditional recruitment methods for qualitative projects.  If you’re...

  COVID-19 is causing a pivotal shift in consumers’ behavior; from changes in their current purchasing habits right through to their decisions going forward into the post-COVID-19 world. For us, and many in our industry, we’re in a significant position to be able...