Who Is Most Likely To Tell A Lie, Millennials or Baby Boomers?

 If you were told that yesterday you were lied to 200 times, would you believe it? More importantly, would you be able to pinpoint what those lies were, or who it was that was guilty of exaggerating the truth?  

In light of this stat, we wanted to find out not just the common occasions that people tend to lie, but to make things more interesting, we decided to focus on two age groups to find out how their lying habits compare…

Taking a sample of U.S. Millennials (aged 25-39) and Baby Boomers (aged 55-75) we asked the following three key questions:

  1. How often do you tell a lie?
  2. In general, how guilty do you feel when you lie?
  3. On which occasions do you most frequently lie? 


By asking “How often do you lie?” we found that 59% of Baby Boomers admitted to lying, in comparison to huge 77% of Millennials! 


Only 37% of our bluffing Baby Boomers answered that they feel “extremely guilty” when telling lies, and while Millennials are more likely to tell fibs, 54% answered similarly, that they feel “extremely guilty” when doing so.



And finally… what are they likely to lie about? Using multi-select, we found that both groups answered that they most frequently lie “In a situation to spare someone’s feelings”. Notably, the biggest difference between the two groups stems from millennials tendency to fluff the truth when it comes to their feelings, to make themselves sound more interesting and “on a job application/CV“. 


  • 41% of Baby Boomers selected that they ‘do not lie’, up from 23% of Millennials, suggesting that Millennials are more likely to lie when compared to the elder generation. 
  • From the results we can expect Millennials to feel more guilty when telling us a lie than Baby Boomers.
  • 17% of Millennials will lie to make themselves ‘sound more interesting’, just over 5 times as much as Baby Boomers.
  • 23% of Baby Boomers will lie about they feel, in comparison to 45% of Millennials, suggesting that Baby Boomers may be more open to showing their honest emotions. 

Extracted some takeaways from the data that you’d love to share? Get involved in the discussion below and tell us! Or if you have an upcoming project focusing on Millennials and Baby Boomers, our team can have your projects live in 2 hours. Request a quote to get yours started!

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