COVID-19: Your Questions #4

COVID-19: Your Questions #4

For the fourth part of our COVID-19 mini-series this week, we feature some valuable questions from the researchers at AARP, Research Solutions, and Merdian Research.

The outbreak of COVID-19 has forced many of us into a state of confusion with the heavyweight of the unknown. Yet, with our industry’s incredible power, we can get closer to understanding consumers and how the pandemic has been impacting their daily lives, for the better, and the worse. 

The following report asks four new questions to our sample of 1,000 U.S. respondents: 

  1. Are you using your time during social distancing for learning/refreshing your career skills?
  2. What types of learning experiences are you focusing on during social distancing?
  3. Which best describes what “getting back to normal” will mean to you after the COVID-19 outbreak is over?
  4. Has the incidence of ordering things online and having them delivered to your home increased, decreased, or remained the same since COVID-19?
Interested in finding out if COVID-19 has put a financial strain on people’s lives, or if they have been able to save more than usual? We’d love for you to get involved with our next report! If you have any questions that you want to be answered, and want us to feature in our next campaign, Say Hi!
Enter your details below to receive the COVID-19: Your Questions report, and share a COVID-19 question to be featured in an upcoming study!
 Let us know in the form below your question, and we’ll ask 1,000 respondents (Nat Rep) on the house!





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COVID-19: Your Questions #3

COVID-19: Your Questions #3

If you’ve been following our COVID-19 mini-series, you’ll note that to date, we’ve touched on ranging topics including sleeping patterns, the attitudes to the Government’s treatment, and how our connections with those around us have strengthened. Yet, while our general emotions are changing daily, and every industry has been facing the impacts of the pandemic, it can be argued that one sector that has been harder hit than most, is the travel industry. 

 To deliver a top-line view of how Americans feel about traveling currently, and in the post-COVID-19 world, our third report has been compiled from the questions submitted by AT&T, Biltmore, and EHI. 

View the report to find out how 1,000 Americans, aged 18+, responded to the following four questions:  

  1. What needs to happen for you to feel comfortable traveling again?
  2. When travel and lockdown restrictions related to the spread of Coronavirus are lifted, how likely are you to avoid public transportation/ride-hailing and look for alternate transportation options?
  3. Which of the following best describes the leisure trips you’re most likely to take when travel and lockdown restrictions are lifted, and leisure travel resumes? 
  4. Will you continue to work from home once the pandemic is over, or do you want to go back to the office (assuming you can choose)?
It has never been more important to work together and understand humans in their thinking, needs, and fears. That’s why we’re asking you to share with us the questions that you need insights into! Whatever your question, Say Hi! We’d love to help!
Enter your details below to receive the COVID-19: Your Questions report, and share a COVID-19 question to be featured in an upcoming study!
 Let us know in the form below your question, and we’ll ask 1,000 respondents (Nat Rep) on the house!





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COVID-19: Your Questions #2

COVID-19: Your Questions #2

With most of our daily routines rattled and brought to a stand-still since the outbreak of COVID-19, for many of our partners and peers, it has never been more important to get a grasp on the reactions and views felt by consumers. 

Continuing with our COVID-19 mini-series, asking you to share with us the topics and questions that matter most to you, this week, we’re releasing our second report with questions from Rabin ResearchWaves ResearchParagon Media Strategies, and Byron Media. 

Reaching an audience of 1,000 US respondents, we posed these four questions: 

  1. When do you feel it will be safe to resume activities like going to a restaurant, to a movie theater or sporting event?
  2. Do you feel your government is treating you like an adult in terms of how they are communicating with you?
  3. Are people in your area generally more or less friendly since the beginning of the Coronavirus?
  4. How have your local radio station listening habits changed during the COVID-19 crisis?

Download our easily digestible report to find our top four notable takeaways, as well as learning how males and females differ in their thoughts.

 

Interested in finding out if COVID-19 has put a financial strain on people’s lives, or if they have been able to save more than usual? We’d love for you to get involved with our next report! If you have any questions that you want to be answered, and want us to feature in our next campaign, Say Hi!

Enter your details below to receive the COVID-19: Your Questions report, and share a COVID-19 question to be featured in an upcoming study!
 Let us know in the form below your question, and we’ll ask 1,000 respondents (Nat Rep) on the house!





Your email will also be added to our email list so you receive any future reports, along with RFG news, before anyone else.

13 Questions for Online Qualitative Research Recruitment

13 Questions for Online Qualitative Research Recruitment

While attentively monitoring the implications that we’re faced by COVID-19, and its shift in our industry, we’re unsurprisingly seeing an increased demand for online approaches in place of the traditional recruitment methods for qualitative projects. 

If you’re stepping into unknown territory, or unsure of where to begin, we’ve put together 13 questions that you should ask to enable you to get the best possible sample partner for you and your project. Check out our downloadable file below!

Have an upcoming project in need of recruitment support or want to learn more about RFG’s recruitment services? 
COVID-19: Your Questions

COVID-19: Your Questions

 

COVID-19 is causing a pivotal shift in consumers’ behavior; from changes in their current purchasing habits right through to their decisions going forward into the post-COVID-19 world. For us, and many in our industry, we’re in a significant position to be able to reach out and to understand the thoughts, fears, and hopes to guide us through this extraordinary time.

As part of RFG’s mission to help better understand humans, we offered our friends in the industry the opportunity to share with us the one question that they would like answered as a method to get a glance at the moving sentiments that are being seen currently due to the pandemic.

Receiving questions from the teams at Delve Research, Endeavor, Penn Mutual, and RPA, we asked a sample of 1,000 US respondents the following 5 questions…

  1. Has the quality of your sleep changed since the arrival of Coronavirus?
  2. What are you anxious to resume attending/visiting once this pandemic is behind us? 
  3. What has COVID-19 caused you to do?
  4. Since the outbreak of the new Coronavirus (COVID-19), do you feel CLOSER to, or MORE connected, with any of the following? 
  5. Since the outbreak of the new Coronavirus, do you feel more DISTANT from, or LESS connected, with any of the following?

Download the report to find the full set of results, and to receive the key takeaways found from their responses!

Want to know how COVID-19 has impacted our grocery shopping habits, or if we’re eating healthier or more than usual? We’d love for you to get involved with our next report! If you have any questions that you want to be answered, and want us to feature in our next campaign, Say Hi!
Enter your details below to receive the COVID-19: Your Questions report, and share a COVID-19 question to be featured in an upcoming study!
 Let us know in the form below your question, and we’ll ask 1,000 respondents (Nat Rep) on the house!





Your email will also be added to our email list so you receive any future reports, along with RFG news, before anyone else.

Time and COVID-19

Time and COVID-19

At present, we have more time than we ever would have anticipated as a result of government guidelines surrounding COVID-19 as many of us practice self-isolation at home alone, or with family or friends. 

As part of our weekly series digging into the impacts, and trends that we’re seeing as a result of COVID-19, we asked 1,000 respondents aged 18+ about their pastimes during these unprecedented times, and if they will keep them up when policies have been lifted. To do so, we asked the following three questions…

  • As a result of staying home, have you taken up, or done more than usual of the listed activities?
  • Have you subscribed to any additional entertainment streaming services?
  • Which of the activities previously mentioned do you plan to continue when government policies around COVID-19 have been lifted?

Below we reveal the top 5 pastimes from our study, but for the entire breakdown showing how males and females compare, as well as our key takeaways, download the full report!

1. Watching films: Coming in at first place with the majority of respondents, we found that 60% of respondents are spending their time watching more films than usual; the highest selected pastime among both males and females at 61% and 59% respectively.

2. Connecting with friends/family: From the results, it showed us that just shy of half of the respondents are using their time to reconnect with others at 49%. Interestingly, we found that it is females who are using their time more so for this, with a 10% difference in males using their time similarly.

3. Reading/listening to books: Thirdly, at 44% we found that respondents are spending their time reading or listening to books/audiobooks.  

4. Physical activity: 43% of Americans have taken up additional exercise regimes as a result of self-isolation, again slightly more common among females specifically.

5. Exploring new apps: Among males and females, this was the closest answer in terms of similarity of responses, with 43% in total exploring new apps to occupy themselves while staying at home.

Want to know how you can make a difference with your time right now? We have put together “5 Good Choices” that you can make that allow you to help out others on a global scale in the fight against this virus. What’s better – these 5 Good Choices require as little effort as switching over your search engine! Read them here.

 

Enter your details below to receive the Time and COVID-19 report, and share a COVID-19 question to be featured in an upcoming study!
As part of our series, we want you to tell us the one COVID-19 related question that you want to be answered! Let us know in the form below your question, and we’ll ask 1,000 respondents (Gen Pop) on the house!





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